New media, as a whole, has brought about a renewed or fresh interest to past media infrastructure and uniting people and their voices under this umbrella. There are many positive and negative aspects that media such as internet, video gaming, DVD programming, wikis, blogs, and other media applications, have on people and society as time goes on. In some instances, the positives outweigh the negatives and vice versa, it depends on the situation and how the technology is utilized/ whom it is utilized by.
Some effects of new media on society include privacy and sharing conditions, the wider plane of information, the availability of easier options, the variations of utilization by different groups of people (race, age, professional jobs, hobbies), and the potential adverse effects of each listed previously such as bullying, stalking, over sharing, context focused on, lowered confidence in youth, and sometimes sustainable divides in groups.
The greatest accomplishments under the new media era include DVR options, internet, blogs, wikis, and gaming because they all have a person who could find their niche and contribute what they know and what they think in any of these respects. It promotes individualism and a wider plane of information being shared amongst persons or groups. In a blog, a person can share their view on a company's policies, an employee can discuss grievances, another person can share their lives through imagery and photography, and another person can speak facts or refute what a newspaper article may say if they feel it is out of context or biased in anyway. As in past readings by Gill, this was the case when a newspaper citated and fact checked information from a well known blogger before publishing itsstory or creating an addendum to an article. At the same time, a blog can bash others by anonymous people and the revelation of information, irrespective to privacy that could be very damaging to a person publically. Not to mention, this can change the view or reputation of them in society forever. This has happened in past presidential elections and political races, where a person who has a past dug up is brought about online and criticized by unknown people. But besides privacy issues and anonymous bullying, blogs as I said before are useful in how they can contribute to the wider plane of information available, and some are reliable sources of information based on their expertise in a certain area. Not to mention, the use of blogs with companies gives a more personable experience that may make others want to follow suit, like magazines and clothing companies using it to gain new customers and followers but at the same time while inspiring a ton of people, they want to hear from others whom they also find inspiration from. This is a two way communication that is effective in the business models of today. Not only giving consumers what they want but also trying to give them what you think they may need.
The advancement of phones and the applications that are applied to them are tremendous in the fact that a person can access the internet for news, watching television shows at any time, search for town and city information within the phone's internet capabilities, and use applications to store personal information. These applications help make life easier to not only contribute thoughts through a social media form on issues that happen today, but have a place to store and share information about one's self. With these social media applications on one's phone, a person can blog or talk to another person or see what they are doing easily. This might be great in terms of effective communication which is necessary between different groups of people in society but it can also facilitate arguments that can get out of control. There are different sites that cater to different interests that may encourage people to find a niche in this vast internet society, but it can further subdivide groups of people and cater to a certain way of thinking without any room for newer ideas. This can lead to trolling, bullying, or stalking when it gets out of hand. In terms of the younger generation, they have a sense of entitlement that they can share any information and sometimes overstate parts of their lives. Not to mention, on sites like Facebook, people like the younger generation can look at what others are doing and feel insociable or feel a sense of lower confidence due to feeling inadequate or failing to compare to the social and glamorous lives hat others live.
But what we find is the easier accessibility of information that anyone of all ages can find and use. It brings people from all walks of life together to communicate, do things easier, and encourage information sharing that can contribute to the common goal. This is essentially new media and how it relates to society, with positive and negative aspects that occur in any form.